The GS1 standards and infrastructure that are already known and trusted by over 1 million of manufacturers and retailers in almost every country in the world can be used today to launch your mobile applications.
It’s important to consider what standards to use for mobile commerce, because there is a wide range of possible solutions. Brand owners and retailers need a system that reaches the most consumers, covers the widest range of geographies and works with the largest variety mobile devices. This is why GS1 recommends using a Barcode and product information based on open GS1 standards.
Using GS1 Barcode and product information s for Mobile Devices